ABOUT FELTY & CO. COPY STUDIO
We're your go-to copywriters serving service-based businesses.
We write captivating words that connect humans, drive business, and are damn fun to read.


Do you consider writing "fun?"
If you said "yes," then welcome to the club. You a part of the small percentage of people who enjoy the special kind of torture that is writing.
If you said "no," then you are normal. Writing is hard work that takes significant time and thought. And as a busy business owner, your time and brain power are better spent thinking about a million other things than writing.
That's okay, though. I don't blame you. But if your words aren't right, then they certainly aren't doing you any favors to bring in more leads or make the sale.
We're here to help you get the words right so that they can do all that work for you – while you focus your time and effort on anything else.
If you said "no," then you are normal. Writing is hard work that takes significant time and thought. And as a busy business owner, your time and brain power are better spent thinking about a million other things than writing.
That's okay, though. I don't blame you. But if your words aren't right, then they certainly aren't doing you any favors to bring in more leads or make the sale.
We're here to help you get the words right so that they can do all that work for you – while you focus your time and effort on anything else.
Whether you're an auto detailer or a nonprofit fighting human trafficking,
We'll find the right words for you.
There are a lot of small business owners out there, but not all will vibe with us – and that's okay! The ones that will:
Understand that we do *actually isn't* magic—even if sometimes it feels like it. It takes collaboration and teamwork on both sides to get the words just right. If you want to be an active part of the process, then we'll work just fine!
Feel a calling to what you do and who you do it for. To you, there's a real problem in the world you're trying to solve with your service. You're not just in it for the money (of course, it is important!) You're in it to genuinely help people live better.
Not take themselves too seriously, even if what they do is serious business. The conviction and dedication to your work doesn't mean you're a ho-hum human. I can promise you that I'll bring your dose of energy and joy to our work, but represent your business with the appropriate voice and tone for you.
This will be fun. Pinkie promise.
When you work with us, you get to enjoy all the words, with none of the work. Here's how we make that happen.

We'll write for human connection.
We write for humans, not machines. So, while we occasionally use AI to get us started, all of the words that we hand off to you are human-generated, backed by strategy, to connect with real humans.
We'll work together for better copy.
When we collaborate, we can create a message that resonates with your audience When you and your audience connect, you become their go-to.
We'll bring that good energy.
Listen, we love what we do. And on every call, you will truly feel that. We hope our joy is infectious and will help you be just as excited about reading your words as we are about writing them.
Meet the team that's bringing your words to life.

Hi, I'm Jill Felty
Co-Owner & Head Writer
What was I doing with my life?
At 20-something years old, I thought I should be doing more (ha, what did I know?)
I was in a job I didn’t love, writing stories that all sounded the same, asking people to give to a cause I had lost passion for – all under the name of a CEO I never spoke to.
Around that time, I was recruited for the same job, with better pay and benefits (AND in a much cheaper state than California, mind you). But I just couldn’t take it.
So I quit it all. I chased my dream of serving small businesses with heartfelt, strategic messaging that felt good to write (and read!) That’s when I opened the doors of Felty & Co. I became a StoryBrand Certified Guide in 2020. Since then, I’ve served nearly 100 clients, spanning 16+ types of industries, to give them the words they are proud to share.
At 20-something years old, I thought I should be doing more (ha, what did I know?)
I was in a job I didn’t love, writing stories that all sounded the same, asking people to give to a cause I had lost passion for – all under the name of a CEO I never spoke to.
Around that time, I was recruited for the same job, with better pay and benefits (AND in a much cheaper state than California, mind you). But I just couldn’t take it.
So I quit it all. I chased my dream of serving small businesses with heartfelt, strategic messaging that felt good to write (and read!) That’s when I opened the doors of Felty & Co. I became a StoryBrand Certified Guide in 2020. Since then, I’ve served nearly 100 clients, spanning 16+ types of industries, to give them the words they are proud to share.

Hi, I'm Steven Felty
Co-Owner & Business Ops
Let me start out by saying I love my wife. She is creative, funny, and a ball of joy. But there are plenty of things she's not good at: making the bed, leaving half-full coffee mugs in her office, and Quickbooks, just to name a few. Could she learn to do these things? Absolutely. But when given the chance to use my MBA and passion to help small businesses, I will absolutely take it.
You can find me working in healthcare compliance by day and moonlighting as the business manager at Felty & Co. Because one of us still needs to provide healthcare for our family (you can feel OK about that joke because Jill wrote it.)
You can find me working in healthcare compliance by day and moonlighting as the business manager at Felty & Co. Because one of us still needs to provide healthcare for our family (you can feel OK about that joke because Jill wrote it.)

Hi, I'm Bethany Bennett
Admin Assistant
As an Enneagram 2, it's my joy to bring some calm to the chaos. For more than eight years, I’ve been the go-to person for handling schedules, organizing client connections, and making sure things actually get done. And for the last four years at Felty & Co., I’ve taken on the art of keeping our team on track and our clients feeling taken care of.
From coordinating Jill’s ever-packed calendar (seriously, it’s a feat!) to being that friendly, reliable point of contact for our clients, I’m here to make sure everything runs like clockwork. When the team’s freed up to do what they do best, I know I’m doing my job right.
From coordinating Jill’s ever-packed calendar (seriously, it’s a feat!) to being that friendly, reliable point of contact for our clients, I’m here to make sure everything runs like clockwork. When the team’s freed up to do what they do best, I know I’m doing my job right.

Hi, I'm Selah Felty
Client Experience Coordinator
If I could, I would show up at your doorstep with a basket of dark chocolate espresso cookies and a handwritten note (but I promise I won't, that might be weird). In my role as Client Experience Coordinator at Felty & Co, I’m part client experience, part jr. copywriter, all here to ensure our clients feel like they’re in the best hands for all things copy.
Currently, I’m studying hospitality at Grand Canyon University, so you could say creating thoughtful experiences is both my passion and my homework!
Currently, I’m studying hospitality at Grand Canyon University, so you could say creating thoughtful experiences is both my passion and my homework!

Get the right words written by a team of copywriters to help you attract those eyeballs and make the sale.
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